Full terms of each subscription, including current pricing, are shown at the point of purchase in the Apple App Store or Google Play Store.
5. User Conduct
You agree not to use the Application for any unlawful purpose or in any way that could harm the Service Provider, its partners, or other users. You agree not to attempt to gain unauthorized access to any part of the Application or its infrastructure.
6. Children's Privacy
The Application is designed for children under the age of 13 and complies with the Children's Online Privacy Protection Act (COPPA). All purchases must be authorized by a parent or legal guardian. The Application incorporates a parental gate to restrict access to purchase flows, settings, and email submission features.
7. Intellectual Property
All content within the Application, including but not limited to graphics, illustrations, characters, animations, sounds, and text, is the property of 770 Digital Studio, a brand of Israchem Ltd, and is protected by applicable intellectual property laws. Unauthorized reproduction or distribution of any content is prohibited.
8. Disclaimer of Warranties
The Application is provided "AS IS" and "AS AVAILABLE" without warranties of any kind, either express or implied. The Service Provider does not warrant that the Application will be uninterrupted, error-free, or free of viruses or other harmful components.
9. Limitation of Liability
To the maximum extent permitted by applicable law, the Service Provider shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of or inability to use the Application, including but not limited to loss of data or loss of profits.
10. Governing Law
These Terms shall be governed by and construed in accordance with the laws of the jurisdiction in which Israchem Ltd is registered, without regard to its conflict of law provisions.
11. Changes to Terms
The Service Provider reserves the right to update these Terms of Use at any time. Changes will be posted on this page with an updated effective date. Continued use of the Application after changes are posted constitutes acceptance of the revised Terms.
12. Privacy Policy
Your use of the Application is also governed by our Privacy Policy, available at: 
https://bumilumi.com/privacy_policy
13. Contact Us
If you have any questions about these Terms of Use, please contact us at:
770 Digital Studio, a brand of Israchem Ltd
Email: support@770digital.com

Effective date: 2026-03-22
These Terms of Use govern your use of the Bumi Lumi: Baby Coloring mobile application (the "Application") created by 770 Digital Studio, a brand of Israchem Ltd ("Service Provider", "we", "us", or "our"). By downloading or using the Application, you agree to be bound by these Terms. If you do not agree, please do not use the Application.
1. Acceptance of Terms
By downloading, installing, or using the Application, the parent or legal guardian acknowledges that they have read, understood, and agree to these Terms of Use on behalf of themselves and the minor child using the Application. This Application is intended for use by children under parental supervision.
2. License
The Service Provider grants you a limited, non-exclusive, non-transferable, revocable license to use the Application for personal, non-commercial purposes, strictly in accordance with these Terms. You may not copy, modify, distribute, sell, or lease any part of the Application, nor may you reverse engineer or attempt to extract the source code of the Application.
3. Subscriptions and In-App Purchases
The Application offers the following in-app purchase options, all of which are managed and processed through the Apple App Store or Google Play Store.
3.1 Auto-Renewable Subscriptions
  • Bumi Lumi Monthly — a monthly subscription providing full access to all premium content, including coloring pages and seasonal content. Subscription period: one (1) month. Includes a 7-day free trial for new subscribers.
  • Bumi Lumi Yearly — an annual subscription providing the same premium access. Subscription period: twelve (12) months. Includes a 14-day free trial for new subscribers.
Prices are displayed in the respective app store at the time of purchase and may vary by region. Prices are set in local currency and are inclusive of applicable taxes where required by law.
3.2 Free Trials
Free trials are available only to new subscribers who have not previously activated a trial for the same subscription product. If you do not cancel your subscription before the end of the free trial period, your payment method will be charged automatically at the applicable subscription price upon expiration of the trial.
3.3 Auto-Renewal
Subscriptions automatically renew at the end of each subscription period unless canceled at least 24 hours before the end of the current period. Your Apple ID or Google Play account will be charged for renewal within 24 hours prior to the end of the current period at the same price as the original purchase, unless the price has been changed with prior notice.
3.4 Billing
Payment is charged to your Apple ID or Google Play account upon confirmation of purchase, or upon expiration of the applicable free trial period. You can review your current subscription status and upcoming billing date at any time through your device's account settings.
3.5 Cancellation
You may cancel your subscription at any time. Cancellation instructions:
  • iOS/iPadOS: Settings → [Your Name] → Subscriptions → Bumi Lumi → Cancel Subscription.
  • Android: Google Play → Profile icon → Payments & subscriptions → Subscriptions → Bumi Lumi → Cancel subscription.
Cancellation takes effect at the end of the current billing period. You will retain access to premium content until the end of the paid period. No refund is issued for the unused portion of a subscription period, except as required by applicable law.
3.6 Lifetime Access
The Application offers a one-time Lifetime purchase that grants permanent access to all premium content available at the time of purchase. Lifetime access is a non-consumable in-app purchase. It is non-refundable except as required by applicable law.
3.7 Seasonal Packs
Seasonal content packs are available as one-time, non-consumable in-app purchases. Each pack is a standalone purchase and is not included in the Monthly or Yearly subscription unless explicitly stated at the time of purchase.
3.8 Restore Purchases
If you have previously purchased a subscription, Lifetime access, or a Seasonal Pack, you may restore your purchases by tapping "Restore Purchases" in the Parent Zone settings within the Application. The following purchase types are eligible for restoration:
  • Active Monthly or Yearly subscription (verified with the originating store);
  • Lifetime access (non-consumable);
  • Previously purchased Seasonal Packs (non-consumable).
Restoration requires signing in with the same Apple ID or Google Play account used at the time of the original purchase. The Service Provider is not responsible for purchases made from a different account.
3.9 Price Changes
The Service Provider reserves the right to modify subscription prices. Any price changes will be communicated to you in advance and will take effect at the start of the next billing cycle following the notice. Your continued use of the subscription after a price change constitutes your acceptance of the new price.
4. Subscription Disclosure
In accordance with applicable platform requirements, the following information is disclosed:
Bumi Lumi: Baby Coloring Terms of Use
Price
Billing Frequency
Trial Period
Seasonal Pack
Lifetime
Bumi Lumi Yearly
Every 1 month
As displayed in the store
One-time
As displayed in the store
One-time
None
None
14 days
Every 12 months
As displayed in the store
As displayed in the store
7 days
Bumi Lumi Monthly
Plan